Leadership

Doug brings a wealth of experience and expertise to InRule. His extensive background and proven track record in enterprise software sales aligns seamlessly with InRule’s commitment to providing cutting-edge AI decisioning software to enterprises worldwide.

Doug brings to InRule expertise gained in his previous sales leadership roles at Salesforce, Oracle, CommerceIQ and Elastic, where he was responsible for building, defining and executing a worldwide sales organizations. With a proven ability to drive revenue, build high-performance sales teams, and foster customer relationships, Doug is poised to make a significant impact on InRule’s market presence.

Rik Chomko co-founded InRule Technology® with Loren Goodman in 2002. He served as Chief Executive Officer from 2015-2024 after serving as Chief Operating Officer since 2012. Rik also served as Chief Product Officer prior to his role as COO. Before co-founding InRule, Rik was Chief Technology Officer with Calypso Systems, a Chicago-based consulting firm. Rik also worked for Health Care Service Corporation from 1991 to 1995.

With more than 25 years of experience innovating and implementing technology-based solutions, Rik has focused his efforts on ROI-driven digital transformation and automation of enterprise systems and processes. While in product-focused roles, Rik led the development and enhancement of InRule’s most successful offerings, including integrations with .NET, Java, JavaScript, Dynamics 365 and Salesforce. Under his leadership, InRule® is recognized by top analyst firm Forrester as a leader in AI Decisoning.

Rik has been both an award recipient and speaker at numerous technology and industry events including Microsoft Inspire, Gartner, Forrester, and ACORD. Additionally, he is a member of the Forbes Technology Council and his commentary has been featured in numerous business and technology publications.

As Chief Product Officer, Matt Cowell leverages his two decades of software leadership and development experience to continuously improve product performance and outcomes. His extensive background includes serving as CPO, CTO and co-founder and CEO of a successful software company. A leader by nature, he’s passionate about all aspects of product success, from storytelling to visioning to creating, launching and supporting solutions customers love and trust.

Away from work, Matt is passionate about all things water related – boating, fishing, skiing, surfing. He also relishes sharing a classic Chicago deep-dish pizza with his kids.

Dana joined Barium (later acquired by InRule in 2021) in 2010, which has given her extensive experience and knowledge about Process Automation and everything connected to it. As the Managing Director of the Nordic region, Dana focuses on scaling the InRule operations by implementing innovative ways of working. She believes firmly in the notion of “never graduating.

Dana has multiple degrees from the University of Gothenburg, including a Master’s in Change Management. She enjoys spending time outdoors, martial arts, hunting, or tending to her garden in her free time.

Co-founder and Chief Technology Officer of InRule Technology, Loren is responsible for InRule’s technology vision and leading the product teams to define and develop innovative product capabilities. To ensure the ongoing alignment of InRule’s products and customer needs, Loren continually engages with clients on architectural issues and implementation reviews.

A programmer since the age of seven, Loren’s vision and passion has always been creating technology that empowers people to solve their own problems. To that end, he starts every presentation with “Give a person a fish and you feed them for a day; teach a person to fish and you feed them for a lifetime.” His innovative solutions have been recognized by the industry for their forward-thinking approaches and application of technology. Recognitions include Microsoft’s Fusion award for Best Small Business Solution and ComputerWorld’s Premier 100 IT Leaders. Loren frequently presents at technology and business conferences.

Leveraging his 20+ years of technology and architecture experience, Loren frequently participates in design reviews for Microsoft’s forthcoming products, providing feedback to the product development teams. He currently sits on the Microsoft Partner Advisory Council and was selected as a founding member of Microsoft’s Architecture Advisory Board.

Loren is active in shaping technology policy legislation as both a regional advisor to Congress for the Association for Competitive Technology and as the Illinois Area TechVoice Chapter Co-Chair for Comptia. He has testified directly to the U.S. Senate about the opportunities and challenges facing software companies and the importance of starting technology education in childhood.

In his spare time, Loren does fine woodworking and writes apps to accelerate his own daughter’s technology education. One of Loren’s apps was recently the #1 app for toddlers in the Microsoft Windows app store.

He has degrees in Finance and Philosophy from Bradley University.

As Senior Vice President of Technology, Tobias Gedell focuses on shaping InRule’s technology vision and driving technical innovation across the company.

With a Ph.D. in Computer Science from Chalmers University of Technology, his professional experience ranges from programming language and compiler design to the architecture and implementation of SaaS platforms. Always present is his strong passion for applying cutting-edge technology to empower people and generate business value.

Tobias is a passionate swing dancer in his spare time and likes nothing more than joining an up-tempo Balbo dance floor.

Stephen Graff boasts an extensive record of successful software implementations. As Vice President of Professional Services, he oversees resource planning, skill development and vendor enablement. His professional passions include hiring, training, forecasting trends through analytics, product profitability and empowering team members to excel.

Stephen’s off-hours passions include travel with family, golfing with friends and relaxing Sundays watching the NFL while sipping a glass of fine bourbon.

For nearly two decades, Mark Lonsway successfully led the InRule ROAD services teams to deliver high-value business solutions across a variety of industries with significant experience in financial services, insurance, healthcare, and government. His two decades of close contact with the InRule User Community (IUC) provided him with a deep understanding of InRule’s customers and the challenges they are trying to solve when they turn to decision automation technology.

In 2020, Mark officially shifted his focus from professional services to integrations. At this time, he is solely focused on building out InRule’s integration capabilities.

In his free time, Mark is focused on family, music, and travel along with his long-standing passion for beach volleyball, snowboarding, and mountain biking.

As Vice President, Product Dan is charged with developing product ideas and prototypes based on customer and anticipated needs.

With more than 20 years’ experience in IT and a decade with InRule, Dan brings a depth of technical and business knowledge to the team.

Dan graduated from the University of Kansas with a B.S. in Mechanical Engineering. When not wearing his InRule hat, Dan is a triathlete, soccer coach, scuba diver, and snowboarder.

Charles Snellgrove is a seasoned global data, analytics, and technology executive with a remarkable record of accomplishment driving growth and transforming companies. As the CEO of InRule Technology, he leads a team dedicated to integrating decisioning, machine learning, and process automation to optimize enterprise operations.

Previously, Charles was the CEO of Fastpath, steering it to prominence in Identity Governance and Administration (IGA) before its acquisition by Delinea in 2024. His leadership at Wintellect, a leader in cloud services and application development, resulted in its acquisition by Atmosera in 2021. At Minitab, he served as President, a leading statistical analysis software company.

Charles holds a bachelor’s degree in economics from the University of North Carolina, Chapel Hill; a master’s degree in mathematics from Georgia State University; two years of doctoral coursework in mathematics and statistics at The Pennsylvania State University; and an MBA with high honors from the University of Chicago’s Booth School of Business.

As Vice President of Global Marketing, Renee is responsible for developing and executing marketing and communications programs that drive revenue growth and enhance brand awareness for InRule Technology around the world.

Renee has more than 20 years of experience working with public relations agencies and global corporations. She began her career in Atlanta working with popular consumer brands, including Coca-Cola, Stainmaster carpet and Tempur-Pedic. Since 2004, she has enjoyed working with technology companies focused on enterprise software and cyber-security.

Renee holds a Journalism degree from the University of Wisconsin – Madison. Outside of the office, she enjoys running, photography and travel adventures to off-the-beaten-path destinations.

Beth Worthem serves as Chief Financial Officer for InRule. Starting in 2016, she began providing accounting and HR consulting services to InRule; she was brought on permanently to lead Finance and HR in 2017.

Beth is a CPA and has a strong background in strategic financial analysis. Since joining InRule, she has provided impactful financial reporting and implemented multiple process improvements to HR operations. Her meticulous work on InRule’s books and company policies has provided a strong foundation for the company to continue its growth.

She has a BS in Accounting from Miami University. Outside of InRule, Beth enjoys attending live sporting events, tackling home improvement projects, and traveling to visit her children.