InRule for all industries

Decisions power every organization, regardless of industry. InRule has been deployed in many mission-critical and customer-facing applications — from healthcare and finance to travel, retail, and logistics. By externalizing rules, orchestrating processes, and integrating predictive models, InRule helps organizations make decisions that are transparent, consistent, and adaptable at scale.

Proven across many industries

Challenges for all industries

Organizations across sectors struggle with decision logic buried in code, making it difficult to update quickly, maintain transparency, and integrate with modern systems.

Decision logic buried in code
Decision logic buried in code

Business-critical rules remain embedded in applications, making them inaccessible to analysts and hard to update.

Lack of traceability
Lack of traceability

Organizations often cannot fully explain how decisions were made, creating compliance and audit gaps.

Slow change cycles
Slow change cycles

IT backlogs delay decision updates, reducing responsiveness to market and regulatory changes.

Testimonials

Hear from our clients

Lee Company (facilities services)
Lee Company (facilities services)
Director of IT
“We’re still early in our journey with InRule and have so many more processes we can optimize with automation.”



Alabama Department of Public Health
Alabama Department of Public Health
Senior Manager
"InRule is in a class of its own. The BRMS is very intuitive, easy to use, and performs great. The best part is the after-sales support … they value customer success."


Fortegra Financial
Fortegra Financial
Director of Application Development
"With InRule, we’ve seen specific evidence of better decisions."





Essity
Essity
Dana Chris Reaves, Director of IT
“The most important factor in choosing InRule’s platform was its ability to capture all the different data sets … turning it into actionable insights and dashboards. … flexibility … was a true game-changer.”


Residential Earthquake Insurance Company
Residential Earthquake Insurance Company
VP Information Systems
"By utilizing the InRule rule authoring tools across our development and business departments we have been able to eliminate a lot of ambiguity between what the business users want and what the developers deliver.”


Toi-Toys
Toi-Toys
Bart Daams: Regulatory Affairs & Compliance Manager
"An unexpected benefit was the transparency in locating a specific product in each step of the process … we now just look in InRule and immediately discover its whereabouts. With manual ways of working … you’re bound to miss steps … InRule helps ensure full compliance."

Governed decision automation across sectors with InRule

Across sectors, InRule externalizes decision logic, orchestrates workflows, and embeds explainable machine learning. Analysts can use their data in natural language rules, trust their rules with Vocabulary, and test effectively with regression tools. With deployment safeguards and integrations from Salesforce to Snowflake, organizations deploy with confidence, applying governed decision automation across diverse industries.

Apply governed decision automation across industries

InRule provides explainability, auditability, and the flexibility to adapt quickly as requirements change. While our deepest experience is in regulated sectors, the same capabilities are applied successfully across many others.

Cross-industry decisioning

Organizations use InRule to manage eligibility, pricing, compliance, and validations. By modeling logic in business language, analysts reduce IT reliance and ensure clarity across teams.

Mission-critical deployments

InRule is trusted in industries where precision and uptime matter. From calculating engineering estimates to powering airline loyalty programs, InRule supports decisions that must run reliably at scale.

Customer experience

Companies embed rules and processes directly into customer-facing systems — from travel booking platforms to retail e-commerce — ensuring that responses are consistent and explainable.

Adaptability

Versioning, testing, and deployment safeguards allow organizations to respond to regulatory updates, market changes, or new product offerings without disrupting operations.

FAQ

Real questions. Real answers. Top questions from our community

Which industries use InRule today?

InRule has been deployed in financial services, insurance, healthcare, retail, travel, logistics, government, and many more. The platform has customers in every industry listed above.

How does InRule support mission-critical decisions?

The execution engine is optimized for high volume and low latency. Decisions typically execute in the low tens of milliseconds, even at enterprise scale. This has powered loyalty programs, online booking, and complex engineering calculations that must run without interruption.

How does automation help improve customer experience?

By externalizing logic and processes, customer-facing systems like retail platforms and travel portals can deliver real-time, consistent responses while maintaining compliance.

How does InRule support regulated industries?

Regulated sectors like healthcare, insurance, and financial services depend on transparency and auditability. InRule provides rule traceability, versioning, regression testing, and audit-ready reports, helping organizations comply with evolving regulations while reducing IT backlog.

What outcomes does InRule address for regulated industries?

 InRule helps minimize the likelihood of:

  • Business requirements being misunderstood when translated into rules
  • Rules failing to meet regulatory standards
  • Errors slipping into production due to incomplete testing
  • Losing traceability of decisions over time
  • Needing risky rollbacks after deployment
Is InRule limited to certain industries?

No. InRule is industry-agnostic and integrates with the systems organizations already rely on. It connects with Salesforce, Dynamics, and other enterprise applications; supports developers with a robust SDK; and provides an API-first design for flexibility. Rules can also run natively in JavaScript — even in Snowflake procedures — allowing organizations to bring rules to their data instead of moving data across systems. This means the same rules can be created once and executed consistently across applications, mobile devices, data platforms, and cloud environments.

What should I look for in a cross-industry decision automation platform?

Look for:

  • Business-friendly rule modeling with Vocabulary
  • BPMN process modeling with lists and forms for human tasks
  • Testing and tracing features to ensure audit readiness
  • Versioning and rollback for safe updates
  • ML integration with explainable outputs
  • Proven scalability in mission-critical deployments

Resources

Explore the platform in action

Explore real-world examples of how organizations use InRule to unify rules, processes, and data. Read articles, watch webinars, and access expert insights on building transparent, adaptable automation.

Scale smarter decisions across your enterprise