Company
Serving you globally
Sweden
United States
Australia
/ New Zealand
Costa Rica
InRule is a Decision Intelligence Platform trusted by hundreds of organizations in more than 40 countries
We help enterprises make better decisions faster by bringing together business rules, machine learning, and real-time data orchestration in a single, no-code and natural language environment.
By making intelligent automation accessible to both business and IT, InRule empowers teams to move with agility, remain compliant, and optimize mission-critical processes at scale.
Our platform is relied upon by some of the world’s largest banks, insurers, healthcare providers, and government agencies to deliver outcomes where speed, accuracy, and transparency are essential.
Why we’re different
InRule doesn’t just modernize decisions, we operationalize intelligence. We empower organizations to design, automate, and continuously improve decisions that matter with the precision, speed, and transparency today’s enterprises demand.
- Our platform brings structure to machine learning, explainability to automation, and clarity to complexity.
- We make decision logic visible, testable, and versioned just like any critical asset.
- Our no-code and natural language tools empower business users, while our execution engine delivers enterprise-grade performance.
We don’t chase hype. We build the future by solving the real challenges of today.
Who we serve
InRule serves organizations where intelligent, fast, and compliant decision-making is critical to success. Our customers include mid-to-large enterprises across financial services, insurance, healthcare, government, retail, and beyond. Each operates with complex systems that require transparent logic, explainable outcomes, real-time responsiveness, and continuous improvement.
We support both strategic leaders focused on enterprise transformation and hands-on teams responsible for designing, modeling, and optimizing operational decisions. Whether you’re managing risk, accelerating growth, or meeting compliance requirements, InRule gives you the tools to act with clarity, confidence, and control.
Who we are
We are a cross-functional team of engineers, product managers, analysts, designers, marketers, sellers, customer advocates, and operational experts united by a shared commitment to transforming how enterprise decisions are made at scale.
Whether building the platform, supporting customers, or sharing our story, we all contribute to delivering innovation with impact. Together, we combine diverse perspectives and deep domain expertise to empower our customers to make smarter, faster, and more transparent decisions.
At our core, we are united by a purpose: to solve meaningful problems and create lasting value through Decision Intelligence.
What we believe
At InRule, our values shape how we operate, collaborate, and innovate
Customer champions
Our success is measured by the success of our customers. We are dedicated to understanding their needs, anticipating their opportunities and challenges, and delivering exceptional outcomes. By cultivating strong, long-term relationships, we ensure our customers receive ongoing support and valuable insights, enhancing their ability to achieve lasting results.
Biased for action
We prioritize taking swift, decisive actions to drive meaningful progress. We believe in the power of doing and are not afraid to take calculated risks. Our proactive approach ensures that we respond to opportunities and challenges with urgency, delivering impactful results that move us forward.
Inspired innovators
We are driven by and embrace the endless possibilities of what can be achieved in every facet of our business. Our motivation stems from exploring new horizons and pushing the boundaries of creativity and innovation in our products, processes, and how we work. We continually seek inspiration to innovate and improve in everything we do, creating value that elevates our entire organization and empowers our customers to excel.
One team
We operate with trust, humility, and kindness, valuing each team member’s unique contributions. Our focus is on achieving collective goals, celebrating shared successes, and supporting each other through challenges. By working as a cohesive team toward a common mission and shared goals where sustainable success and well-being are prioritized, we ensure that everyone can thrive and succeed.
Milestone timeline
Since 2002, InRule has helped organizations across industries automate with confidence and control
Founded in Chicago
InRule Technology founded in Chicago, 2022.
simMachines acquired
InRule acquired Costa Rican-based simMachines explainable AI and ML solutions on June 8th, 2021.
Barium AB acquired
InRule acquired Sweden-based Barium AB’s business process automation (BPA) solutions on September 1st, 2021.
Pamlico partnership
InRule was acquired by Pamlico Capital on October 13th, 2022, in a private equity round transaction.
Join our team
We’re growing. If you’re passionate about solving complex challenges and shaping the future of enterprise software, we’d love to meet you.
Explore open roles and learn what it’s like to work on a team that values curiosity, integrity, and continuous improvement.